Tuinvisie
Rolling out a new corporate identity is an exciting and challenging job. It means giving your brand a fresh and modern look that suits your vision and target audience. After developing the new corporate identity, Tuinvisie chose to engage the expertise of TVE Group for the visual translation on various advertising media. These advertising materials ensured that their new identity was actually brought to life. The result is a successful collaboration that has led to the deployment of various advertising tools that reflect the strength of Tuinvisie.
At Garden Vision, the name says it all, it is all about inspiration and creating extraordinary garden experiences. From the choice of materials to the installation of products, every step of their process is focused on transforming outdoor spaces into breathtaking and functional garden environments. As they launch their new corporate identity, visual communication is as essential as their garden products themselves.
The beginning of a success story
The road to success began with a meeting between Tuinvisie and one of TVE Group's satellite companies. Elly Plugers, account manager at TVE Group, then took the initiative to introduce Tuinvisie directly to the complete world of TVE Group. From this grew a fruitful collaboration that highlighted the strength of cooperation between satellite companies of TVE Group.
TVE Group embraced this opportunity to support Tuinvisie in rolling out their new corporate identity. It was not just a matter of producing advertising materials, but also of understanding Garden Vision's brand, vision and target audience. The challenge was to translate these elements into visual communication tools that were both aesthetically pleasing and functional. Moreover, the communication tools had to be applied in various locations around the country.
Worked out to perfection
The result was impressive. TVE Group created a range of materials that captured the essence of Garden Vision. From parking signs and XXL banners to thousands of product cards, each item was thoughtfully designed and expertly crafted to bring the new corporate identity to life. The close collaboration between the satellite companies played a crucial role in achieving this success.
An unforgettable experience
Garden Vision's inspiration gardens are all about creating an unforgettable experience for visitors. And that starts with the signage and indications on the displays. The signage realised by TVE Group was designed not only to be functional, but also to radiate a warm welcome to all visitors. Cleverly placed parking signs and navigation aids guide visitors flawlessly through the gardens, so they don't have to miss a thing.
But it didn't stop there. XXL banners attracted attention and impressively showed what Garden Vision's inspiration gardens have to offer. These banners were not only visually appealing, but also informative and inviting. They immediately put visitors in the mood for exploring the gardens.
In addition, TVE Group printed over 2,000 m² of stickers to present Garden Vision's new corporate identity on various surfaces. These stickers are not only informative but also reinforce the brand feel and recognisability of Tuinvisie.
The power of cooperation
The collaboration between Tuinvisie and TVE Group demonstrates how powerful visual communication can be when rolling out a new corporate identity. The close collaboration between all parties involved succeeded in translating Tuinvisie's vision into tangible and effective advertising tools.
Tuinvisie's decision to partner with TVE Group not only resulted in a series of impressive advertising assets, but also in a strengthening of their brand identity. This collaboration highlights the power of an integrated approach in creating a consistent and attractive brand image. As TVE Group, we are proud to have been able to contribute to Garden Vision's success story and their inspiring gardening experiences.